100 million consumers will shop with AR online and in-store by 2022, says Gartner

admin Augmented Reality, Virtual Reality June 18, 2019
An optimistic analysis on the augmented reality (AR) market from Gartner: the analyst house has predicted 100 million consumers will shop in AR online and in-store by 2022.   The findings appear in the company’s…
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New study shows how VR and AR can enhance brand perception

admin Augmented Reality, Virtual Reality June 18, 2019
A new study conducted by Magid, a consumer-centred business strategy and research company, has revealed that both VR and AR can play a crucial role in enhancing brand perception.   The study, which comprised a…
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